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Advance your social media strategy with a hassle-free user experience

With our platform, Inkbox can now source content from a larger range of brand ambassadors than ever before, growing their community to new heights. 

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01.
$817.75k

In revenue with 21.76k Sales

02.
1.56M

Social media impressions

03.
328.51M

Social media reach

The challenge

Inkbox had a social media strategy in place that relied heavily on showcasing their community wearing their product.

While that is still part of their strategy today, they wanted to be able to grow their community and make their workflow more efficient when it came to sourcing UGC to repurpose on their ever-growing social channels. 

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They also wanted to be able to source specific forms and styles of content depending on the goals of their evolving social media strategy.

They were looking for an ambassador marketing solution that allowed them to interact with and source content from a larger range of ambassadors than what they would’ve been able to handle themselves in-house and through manual processes.

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We were able to discover, interact with and source content from a larger range of ambassadors than we would’ve been able to manually off-platform. 

Pain points

  • To grow the Inkbox community
  • To make their workflow more efficient when sourcing UGC to repurpose on their growing social channels
  • Efficiency in handling of multiple ambassador marketing campaigns
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  • The ability to source specific forms and styles of content depending on social media strategy and goals
  • Being able to maximise the bandwidth of their team to a much larger ratio of brand ambassadors through automated processes
  • To interact with and source content from a larger range of ambassadors
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Customer success

Inkbox finds that the user interface design of our platform is laid out in an easy-to-navigate way, making their user experience intuitive and hassle-free.

The brand loves that there are plenty of resources provided for support when they’ve been unsure about something on the platform. When new members join their team it’s always a very smooth process to onboard them.

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One of the top 3 features that Inkbox loves the most about our platform is the efficiency in being able to handle multiple ambassador missions.

One of their other favourite aspects is their CSM who’s a reliable source of support in helping to guide the brand and provide insight into how to best implement their ideas, as well as curate new ideas to ensure they’re using the platform in the best possible manner.

Through our platform, Inkbox was able to discover, interact with and source content from a larger range of ambassadors than what they would’ve been able to manually, off-platform. The platform has helped the team to automate finding and engaging with new and existing ambassadors.

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Summary

Inkbox has been using our platform for just over 2 years now. Since signing up, they have found that the ease of managing ambassadors has significantly improved as all communication and processes are now central as opposed to doing it all manually, off-platform through email and numerous Google sheets.

One of the main commercial outcomes that our platform has brought to Inkbox is the ability to source engaging content, keeping their social media strategy in-motion with curated UGC that acts as social proof and provides a healthy asset library to be tested and leveraged by performance marketing.

Ready to see it for yourself?

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