Curious what your ambassador programme could earn? Calculate your ROI β†’
What is a brand ambassador program?

The brand ambassador program software for DTC and eCommerce brands

Club is brand ambassador management software that helps DTC brands recruit customers and creators, assign them missions, and automate rewards, all from one platform 

Preview of Missions in the Club App that shows a Mission from Onepiece "Challenge: TikTok made me buy it"
What is a brand ambassador programme?

The power of brand ambassadors

Brand ambassadors are customers, creators, and micro-influencers who promote your brand in exchange for rewards, commissions, or exclusive perks.
  • Brand ambassadors generate 6–8Γ— more authentic UGC than paid content campaigns
  • Word-of-mouth referrals from ambassadors convert at 3Γ— the rate of cold traffic
  • Ambassador marketing delivers lower cost-per-acquisition than paid social or influencer campaigns
  • Long-term ambassador relationships outperform one-off influencer partnerships on every metric
club_product_screenshot_user_performance

How to build a brand ambassador program in 4 steps

01.
Recruit brand
ambassadors

Invite loyal customers and micro-influencers who love your brand

02.
Reward ambassadors
automatically

Offer perks like gift cards, commissions, and free products

03.
Give ambassadors missions
and content tools

Provide assets, tracking links, and content creation guidelines

04.
Track ambassador performance
and ROI

Measure impact and fine-tune your program for bigger success

Which DTC brands use ambassador marketing software?

Ambassador marketing works best for brands with an existing customer base or social following who want to turn that audience into a revenue-driving marketing channel.

Club's brand ambassador platform is used by DTC and eCommerce brands across fashion, beauty, health and wellness, food and beverage, and sports and fitness.

  • eCommerce brands looking to scale word-of-mouth marketing beyond paid ads
  • DTC brands turning loyal customers into brand ambassadors
  • Lifestyle, fashion, beauty, and fitness brands building creator communities
club_product_screenshot_segment
β€œ

Club is an amazing tool if you plan to activate many influencers monthly or for specific campaigns.

”
Hanin De Simone
Influencer Marketing Lead
β€œ

The management and customer support is just incredible.  I've never come across a platform that is so beautifully managed.

”
Barbara Veckova
Account Manager
β€œ

Club has been a game-changer. It’s our go-to platform for growing a loyal community that generates sales and brand awareness.

”
Robb Lazenby
Global Head of Marketing and Brand
β€œ

I like the simplicity of this up-to-date platform.

”
Austin Nimmo
Founder of Rogue Marketing, and Direct Response Marketer
β€œ

It's right up there with Upfluence and Skeepers.

”
Ryanne Diehl
Ambassador
Ready to grow your community?

Let’s make it happen

Club makes it easy to connect with the right people and grow your brand in a way that feels natural. Launch or scale your brand ambassador program today.